// Curriculum Master Cross Media
Semester | |||||||
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1. Semester | 2. Semester | 3. Semester | 4. Semester | ||||
// | Grundlagen Cross Media | ||||||
M1: | Interdisziplinäre Einführung Cross Media | CM_M1 | 5 | ||||
Journalismus: Recherche | |||||||
Interaction Design: Einführung Interaction Design | |||||||
Management: Projektmanagement | |||||||
M2: | Prozesse in Cross Media | CM_M2 | 5 | ||||
Journalismus: Öffentlichkeit und Diskurs | |||||||
Interaction Design: Gestaltungsprozess | |||||||
Management: Medienwirtschaft | |||||||
M3: | Umfeld Cross Media | CM_M3 | 5 | ||||
Journalismus: Storytelling | |||||||
Interaction Design: Design Thinking | |||||||
Management: Marketing / Branding | |||||||
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// | Allgemeine Kompetenzen | ||||||
M4: | Systemisches Denken und Strategieentwicklung | CM_M4 | 5 | ||||
Entscheidung und Priorisierung | |||||||
Ursache-Wirkung-Zusammenhänge | |||||||
Problemorientiertes Denken | |||||||
M5: | Teamentwicklung und Leadership | CM_M5 | 5 | ||||
Konstruktive Zusammenarbeit | |||||||
Leadership Modelle | |||||||
Crosscultural Teamwork | |||||||
M6: | Reflexion und Kommunikation | CM_M6 | 5 | ||||
Diskursfähigkeit | |||||||
Selbstreflexion | |||||||
Debattenkultur | |||||||
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// | Projekte | ||||||
M7: | Projekt Cross Media 1 | CM_M7 | 5 | ||||
M8: | Projekt Cross Media 2 | CM_M8 | 5 | ||||
M9: | Projekt Cross Media 3 - Internationales Projekt | CM_M9 | 5 | ||||
M10: | Projekt Cross Media 4 | CM_M10 | 5 | ||||
M11: | Projekt Cross Media 5 | CM_M11 | 5 | ||||
M12: | Projekt Cross Media 6 | CM_M12 | 5 | ||||
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// | M13 | Master Thesis | CM_M13 | 30 | |||
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// | M14 | Forschungsmethoden | CM_M14 | 5 | |||
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// | M15 | Methoden 1 | CM_M15 | 5 | |||
// | M16 | Methoden 2 | CM_M16 | 5 | |||
Journalistische Theorie und Methoden | |||||||
Cross Media und Gesellschaft | CM_ME_JM_1 | 1* | 1* | 1* | |||
Transnationalisierung | CM_ME_JM_2 | 1* | 1* | 1* | |||
Überblick Medienmarkt | CM_ME_JM_3 | 1* | 1* | 1* | |||
Medienethik | CM_ME_JM_4 | 1* | 1* | 1* | |||
Medientheorie 1 | CM_ME_JM_5 | 1* | 1* | 1* | |||
Medientheorie 2 | CM_ME_JM_6 | 1* | 1* | 1* | |||
Kommunikationstheorie | CM_ME_JM_7 | 1* | 1* | 1* | |||
Schreiben zum Verstehen | CM_ME_JM_8 | 1* | 1* | 1* | |||
Moderation und Interview | CM_ME_JM_9 | 1* | 1* | 1* | |||
Exposé, Treatment und Drehbuch | CM_ME_JM_10 | 1* | 1* | 1* | |||
Design Methoden | |||||||
Digitale Mediengeschichte | CM_ME_DM_1 | 1* | 1* | 1* | |||
Kreativitätstechniken | CM_ME_DM_2 | 1* | 1* | 1* | |||
Design Patterns | CM_ME_DM_3 | 1* | 1* | 1* | |||
Informationsarchitektur | CM_ME_DM_4 | 1* | 1* | 1* | |||
Navigation und Interaktion | CM_ME_DM_5 | 1* | 1* | 1* | |||
Prototyping: Scribbles, Paper, Wireframes | CM_ME_DM_6 | 1* | 1* | 1* | |||
Interactive Prototyping: Look & Feel | CM_ME_DM_7 | 1* | 1* | 1* | |||
Usability Methoden: Inspektionsmethoden | CM_ME_DM_8 | 1* | 1* | 1* | |||
Usability Methoden: Empirische Methoden | CM_ME_DM_9 | 1* | 1* | 1* | |||
Methods in Human Centered Design | CM_ME_DM_10 | 1* | 1* | 1* | |||
Management Methoden | |||||||
Kennzahlen am Markt | CM_ME_MM_1 | 1* | 1* | 1* | |||
Businessplan Entwicklung | CM_ME_MM_2 | 1* | 1* | 1* | |||
Prozessmodellierung | CM_ME_MM_3 | 1* | 1* | 1* | |||
Fachliche Konzepterstellung | CM_ME_MM_4 | 1* | 1* | 1* | |||
Crossmediale Geschäftsmodelle | CM_ME_MM_5 | 1* | 1* | 1* | |||
Projektkalkulation | CM_ME_MM_6 | 1* | 1* | 1* | |||
Social Media Communication - Methods | CM_ME_MM_7 | 2* | 2* | 2* | |||
Media and ICT for Development | CM_ME_MM_8 | 5* | 5* | 5* | |||
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// | M17 | Skills 1 | CM_17 | 5 | |||
// | M18 | Skills 2 | CM_18 | 5 | |||
Journalistische Skills | |||||||
Darstellungsformen | CM_SK_JS_1 | 1* | 1* | 1* | |||
Online-Journalismus | CM_SK_JS_2 | 1* | 1* | 1* | |||
Bildgrößen Kamera | CM_SK_JS_3 | 1* | 1* | 1* | |||
VJ: Videojournalismus | CM_SK_JS_4 | 1* | 1* | 1* | |||
Schnittsysteme | CM_SK_JS_5 | 1* | 1* | 1* | |||
Postproduction, DVD-Authoring | CM_SK_JS_6 | 1* | 1* | 1* | |||
Social Media | CM_SK_JS_7 | 1* | 1* | 1* | |||
Design Skills | 1* | 1* | 1* | ||||
Fotografie, Bildbearbeitung, Retusche | CM_SK_DS_1 | 1* | 1* | 1* | |||
Visuelle Kommunikation: Print | CM_SK_DS_2 | 1* | 1* | 1* | |||
Visuelle Kommunikation: Online | CM_SK_DS_3 | 1* | 1* | 1* | |||
Farbe Digital | CM_SK_DS_4 | 1* | 1* | 1* | |||
Icon-Entwicklung: Jeder Pixel zählt | CM_SK_DS_5 | 1* | 1* | 1* | |||
Screenentwurf in Photoshop | CM_SK_DS_6 | 1* | 1* | 1* | |||
Interaktion in Flash | CM_SK_DS_7 | 1* | 1* | 1* | |||
Styleguides: How to communicate design | CM_SK_DS_8 | 1* | 1* | 1* | |||
Skills in Human Centered Design | CM_SK_DS_9 | 1* | 1* | 1* | |||
Management Skills | |||||||
Customer Care Management | CM_SK_MS_1 | 1* | 1* | 1* | |||
eCommerce | CM_SK_MS_2 | 1* | 1* | 1* | |||
Briefing & Kick-Off | CM_SK_MS_3 | 1* | 1* | 1* | |||
Targeting & Profiling - Nutzerverhalten | CM_SK_MS_4 | 1* | 1* | 1* | |||
Business Intelligence | CM_SK_MS_5 | 1* | 1* | 1* | |||
Channel Management | CM_SK_MS_6 | 1* | 1* | 1* | |||
Social Media Communication - Skills | CM_SK_MS_7 | 3* | 3* | 3* | |||
Conception of TV Formats | CM_SK_MS_8 | 3* | 3* | 3* | |||
Technische Online-Skills | |||||||
HTML, XHTML, HTML5 & CSS | CM_SK_TS_1 | 1* | 1* | 1* | |||
Integrierte Entwicklungsumgebung: Eclipse | CM_SK_TS_2 | 1* | 1* | 1* | |||
Webportale: Infrastruktur | CM_SK_TS_3 | 1* | 1* | 1* | |||
CMS Redaktionssysteme | CM_SK_TS_4 | 1* | 1* | 1* | |||
Scripting: PHP | CM_SK_TS_5 | 1* | 1* | 1* | |||
Scripting: Javascript | CM_SK_TS_6 | 1* | 1* | 1* | |||
Datenbankdesign: XML | CM_SK_TS_7 | 1* | 1* | 1* | |||
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// | M19 | ePortfolio | CM_19 | 5 | |||
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Summe ECTS | 30 | 30 | 30 | 30 | |||
* Wahlpflicht |